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Blackwells Capital Calls on Disney to Prioritize Artificial Intelligence, Spatial Computing

Blackwells Capital Calls on Disney to Prioritize Artificial Intelligence, Spatial Computing


Activist investor Blackwells Capital is calling on Disney to prioritize artificial intelligence and spatial computing as part of their pitch to turn the company’s business around.

“Disney will never be valued as a technology company so long as it does not think as a technology company,” Blackwells chief investment officer Jason Aintabi said in a video message posted on YouTube.

In a presentation to investors, Blackwells blasted the company’s spending on research and development initiatives as “anemic” compared to its peers. The presentation notes it spends just 1-2% of its average annual revenue in this area, compared to 7 to 8% at Apple, 8 to 9% at Netflix and 14 to 15% at Amazon.

The firm believes that AI could be leveraged for navigating park visits, character meet and greets, booking travel and rides and crowd control, while spatial computing could create virtual reality experiences such as a 3D lightsaber spar with a jedi or an augmented reality overlay of Mickey Mouse Clubhouse
characters and content on an app and in-home.

In addition to asking the company to increase its focus on AI and spatial computing, the firm called on Disney to create an Office of the Chief Technology Officer where all the company’s divisions would report into.

It argues that the company’s current technology department leadership is currently buried under corporate bureaucracy with multiple CTOs and that the “severe technology fragmentation between the company’s segments and sub-segments” is resulting in “untapped potential for new idea generation and overlooked synergistic potential.” 

More to come…



The article was first published here

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